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Print, Art Direction

Simpson University

Creative art direction for promotional materials and event marketing that far exceeded expectations — raising the bar for the university's visual communications.

Print, Art Direction

Discipline

Simpson University

Client

Simpson University music poster
"Aaron raised the bar for the university with promotional posters and materials, particularly for music events and homecoming. He far exceeded expectations." — Candace Brown, Communications

The Work

Created original promotional materials that balanced artistic merit with effective messaging, breaking away from standard university promotional templates. The project spanned music event posters, homecoming campaign materials, orientation materials, and university merchandise designs.

Deliverables

Promotional posters for music events. Homecoming campaign materials. Orientation poster design. University merchandise. Brand and logo materials. Concert promotion across multiple formats.